Course Outline

Prompting Techniques with ChatGPT

  • Overview of ChatGPT and prompt engineering fundamentals
  • Generating content: writing emails, summaries, reports, and ideas
  • Using ChatGPT to automate repetitive tasks through custom prompts

Google AI Ultra (Gemini) in the Workplace

  • Introduction to Gemini in Google Docs, Sheets, and Gmail
  • Real-time writing, summarization, and data insight generation
  • Collaborative workflows with AI assistance in the Google ecosystem

AI for Image and Video Generation

  • Overview of leading tools: Adobe Firefly, Runway ML, Canva Magic Studio
  • Creating and editing AI images for presentations and campaigns
  • Generating video content using text-to-video tools

AI Tools in Microsoft 365 (Copilot)

  • Microsoft Copilot capabilities in Word, Excel, and Outlook
  • Summarizing documents and drafting communications
  • Visualizing data and automating spreadsheets using Copilot

Cybersecurity and Ethical AI Use

  • Understanding data privacy and AI-generated content risks
  • Best practices for ethical AI tool usage in organizations
  • Compliance considerations and risk mitigation strategies

Applied AI Use Cases in Creative Workflows

  • AI-assisted content ideation for communication teams
  • AI-driven design iterations and prototyping
  • Case studies in video production and social media content

Free and Accessible AI Tools for Daily Work

  • Exploration of AI tools with free tiers (e.g., Notion AI, Grammarly, DALL·E, Canva AI)
  • Tool selection strategies for different workplace needs
  • Hands-on experimentation and guided exploration

Summary and Next Steps

Requirements

  • An understanding of basic office software such as Microsoft 365 and Google Workspace
  • Experience with digital communication or content creation workflows
  • Familiarity with online tools and cloud platforms

Audience

  • Communication professionals
  • Graphic designers and multimedia producers
  • Content creators and digital marketing teams
 14 Hours

Number of participants


Price per participant (excl. VAT)

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