Course Outline
Integrated Adobe Creative Cloud Workflow
- Examining how Photoshop, Illustrator, Premiere Pro, and After Effects facilitate a comprehensive business content workflow.
- Organizing project files, linked assets, Creative Cloud Libraries, and shared brand resources effectively.
- Practical exercise: Configuring a multi-application project for a marketing or communications campaign.
Advanced Design and Compositing with Photoshop and Illustrator
- Utilizing non-destructive editing, smart objects, masking, retouching, vector artwork, and reusable brand elements.
- Implementing typography, color, and layout strategies to create polished assets for digital campaigns.
- Practical exercise: Developing a branded visual set that merges edited imagery with vector graphics.
Professional Editing and Finishing in Premiere Pro
- Managing media, sequences, proxy workflows, and efficient editing techniques for business video projects.
- Enhancing edits through titles, transitions, audio cleanup, and color correction to achieve polished output.
- Practical exercise: Editing and finishing a short branded video for internal or external communication.
Motion Graphics Production with After Effects
- Constructing compositions using keyframes, parenting, shape layers, text animation, and logo animation techniques.
- Creating motion assets for intros, social media clips, explainers, and branded communications.
- Practical exercise: Producing a short motion graphics sequence using provided brand assets.
Cross-Application Delivery and Team Best Practices
- Transferring assets efficiently between Adobe applications to maintain consistency and minimize rework.
- Preparing outputs for presentation, web, social media, and campaign delivery using practical export settings.
- Implementing review, revision, packaging, and handoff best practices for team environments.
Capstone Project and Final Review
- Completing an end-to-end project integrating graphics, video editing, and motion content.
- Evaluating participant work with feedback focused on quality, consistency, and production efficiency.
- Identifying workflow enhancements and next steps for real-world business projects.
Requirements
- Proficient working knowledge of Adobe Creative Cloud applications, particularly Photoshop, Illustrator, Premiere Pro, and After Effects.
- Practical experience in creating branded graphics, editing video content, and preparing digital assets for business applications.
- Prior hands-on experience in professional creative, marketing, or communications roles.
Target Audience
- Designers and senior content creators requiring the ability to produce high-quality visual and motion assets across multiple Adobe platforms.
- Marketing and communications professionals managing advanced digital campaigns, branded content, and video production.
- Corporate creative teams seeking to optimize their Adobe workflow for greater consistency, integration, and speed.
Testimonials (3)
What I liked most about the training was the technical color and video performance theory session. It helped me clearly understand the reasoning behind key production decisions, such as why specific frame rates are chosen for different types of videos and how particular color spaces impact visual quality and performance. Having this theoretical foundation made the technical concepts more meaningful and easier to apply in practical scenarios.
Jason Lee
Course - Adobe Creative Cloud (After Effects, Premiere Pro, Illustrator, Animate, and Character Animator) for Beginners
Marko was very knowledgeable, friendly and explained in a very clear way. He also brought so many use cases, examples from his broad experience and was super interactive with us.
Delia Roxana Isfan-Stan
Course - Adobe Acrobat: PDF Creation and Editing
Marko’s openness to answer all our questions
