Advertising and Creativity: Storytelling, Trends, AI, and Art Training Course

This instructor-led live training in Germany is tailored for intermediate OOH/DOOH sales professionals. Discover how to harness AI for prospecting, proposal personalization, data analysis, and pitch simulation. Gain proficiency in programmatic integrations with DV360 and Place Exchange to boost your sales effectiveness.

Discover how to apply practical AI solutions to institutional marketing in private higher education. This Germany training covers essential topics including content generation, reputation management, campaign optimization, and program innovation. Learn to harness AI capabilities to improve student recruitment, market differentiation, and stakeholder engagement.

This live training in Germany equips commercial professionals to harness no-code AI for sales and market analysis. Participants will learn to automate routine tasks, construct predictive models, and design insightful dashboards using tools such as Excel and Power BI to facilitate smarter, data-driven decision-making.

This live, instructor-led session in Germany introduces ChatGPT as a tool for enhancing professional productivity. Learners will master effective prompt crafting, manage daily workflows, and navigate AI constraints through interactive discussions, practical exercises, and hands-on labs aligned with real-world business scenarios.

This live, instructor-led training, conducted in Germany (either online or on-site), is tailored for marketers seeking to utilize ChatGPT for their campaigns. The course covers leveraging ChatGPT for various marketing functions, such as content creation, customer support, and social media oversight.

By the end of the session, participants will be able to:

• Comprehend the core functionality and workings of ChatGPT.
• Utilize ChatGPT to craft persuasive marketing copy, blog entries, and social media material.
• Create ChatGPT-driven chatbots to elevate customer support and engagement levels.
• Integrate ChatGPT into marketing strategies to reduce time expenditure and improve efficiency.

This instructor-led, live training conducted in Germany (online or onsite) is tailored for beginner to intermediate marketing professionals seeking to leverage ChatGPT to enhance productivity, elevate content quality, and reduce the time consumed by repetitive marketing and communication duties.

By the end of this training, participants will be able to:

• Structure prompts that generate high-quality, tailored content.
• Create complete marketing campaigns faster using ChatGPT.
• Draft and translate emails, reports, and client communications efficiently.
• Summarize financial data and generate reports and presentations automatically.

This live, instructor-led training, delivered in Germany (either online or onsite), is tailored for intermediate to advanced marketing professionals. It covers the application of DeepSeek in real-time data analysis, customer behavior forecasting, and the management of automated marketing campaigns.

By the end of the training, participants will be able to:

• Implement DeepSeek-powered models to analyze customer data and optimize marketing strategies.
• Leverage AI for audience segmentation and personalized marketing.
• Integrate DeepSeek with marketing automation tools for campaign management.
• Apply predictive analytics to forecast customer behavior and improve targeting efforts.

This live, instructor-led session in Germany (available online or on-site) is tailored for marketing professionals, digital strategists, and tech-curious individuals of all levels who aim to harness generative AI for personalized campaign creation.

By the end of the session, attendees will be equipped to:

• Grasp the core principles of generative AI and how it applies to marketing scenarios.
• Leverage specific generative AI platforms and tools to build effective campaigns.
• Create customized marketing materials using advanced AI models.
• Weave AI-generated assets into your wider strategic marketing framework.
• Assess and refine AI-powered campaigns to enhance their performance.

This live instructor-led training in Germany (offered online or onsite) is tailored for intermediate-level marketing and sales experts looking to apply AI prompt engineering for personalized campaigns, enhanced customer engagement, and automated sales operations.

By the conclusion of this program, participants will have the capability to:

• Comprehend the essentials of AI-driven prompt engineering in marketing and sales.
• Leverage AI to create high-converting marketing copy and ad creatives.
• Automate customer interactions using AI-generated responses.
• Apply AI for data-informed sales insights and forecasting.
• Embed AI tools into marketing and sales automation workflows.