Thank you for sending your enquiry! One of our team members will contact you shortly.
Thank you for sending your booking! One of our team members will contact you shortly.
Duration 14 hours
Course Outline
Introduction to AI in Marketing
- An overview of AI's impact on modern marketing strategies
- Fundamentals of DeepSeek models and their specific marketing capabilities
- The significance of data-driven approaches and AI integration
DeepSeek for Customer Segmentation
- Methods for analyzing customer demographics, behaviors, and preferences
- Using DeepSeek models to build effective audience segments
- Strategies for personalizing targeted campaigns
Predictive Analytics in Marketing Campaigns
- Understanding predictive modeling and its role in forecasting customer journeys
- Applying DeepSeek for lead scoring and conversion prediction
- Optimizing marketing budgets through AI-driven insights
Optimizing Marketing Campaigns with DeepSeek
- Automating campaign creation and delivery via DeepSeek
- Conducting A/B testing and driving continuous improvement with AI
- Integrating DeepSeek models with existing marketing automation platforms
Data Analytics for Customer Engagement
- The role of DeepSeek in identifying key engagement drivers
- Enhancing customer retention through real-time analytics
- Delivering personalized experiences across multiple channels using AI
Case Studies and Marketing Applications
- Real-world examples of businesses utilizing AI for marketing automation
- Key metrics and KPIs tracked with DeepSeek models for campaign success
- Lessons learned and best practices in AI-driven marketing
Summary and Next Steps
Requirements
- A foundational grasp of core marketing principles
- Proficiency with AI-driven applications and analytics tools
- Practical experience with marketing platforms or CRM systems
Target Audience
- Digital marketers aiming to optimize campaigns using AI
- Marketing strategists and analysts seeking to improve customer targeting accuracy
- Business owners looking to leverage AI for marketing automation and actionable insights
Testimonials (2)
I had never really used ChatGBT before. I will try to start using it more for projects or for the gathering of information
Hans Heydorn - Shining3D Technology GmbH
Course - ChatGPT for Productivity in Marketing Teams
Able to pivot upon audience suggestions - ie able to create a real AI agent scenario on the spot.